Franchise OppOrtunity
THE STUDIO YOUR
MARKET HAS BEEN
WAITING FOR.
Get Franchise Information
Request BODYROK Franchise information below:
BODYROK is premium reformer Pilates — re-designed for the modern market.
Where strength, wellness, and community meet. A category on fire.
100+
OPEN STUDIOS
2012
FOUNDED
The Product
You haven't seen
Pilates like this.
BODYROK is Pilates, re-designed. A full-body 45-minute workout in an elevated, high-energy setting — where every detail is built to create an experience clients look forward to every day.
State-of-the-art sound, curated playlists, signature lighting, and nationally programmed classes create a polished experience that feels motivating and modern. Clients come for the results and stay for how it feels.
The Product
Why BODYROK
wins in every market.
Behind the brand is a proven, scalable model designed to support you from day one through long-term growth. With training markets nationwide, hands-on support is always within reach.
From launch and beyond — comprehensive support across training, marketing, operations, and growth.
Coveted brand clients want in on
Strong member demand before your doors even open. A brand people already know and trust.
Membership revenue that builds momentum
Recurring monthly revenue model. Predictable cash flow from day one of operations.
Polished national brand experience
Centralized programming, branding, and marketing so every studio feels premium and consistent.
Community-driven instructor-led loyality
High utilization class model. Packed classes, repeat visits, and real demand that sustains itself.
Built to grow with you
Franchise support and growth playbook designed for multi-studio expansion from the start.
Training Markets nationwide
In-person guidance and expert coaching always within reach — not just a hotline.
OWNERSHIP
What ownership
looks like.
BODYROK franchise ownership blends a passion for fitness with a proven, high-growth business opportunity. Here’s what it takes to get started.
LIQUID CAPITAL REQUIRED
$ 200K
Minimum to qualify
NET WORTH REQUIRED
$ 500K
Total net worth
ESTIMATED INITIAL INVESTMENT
$ 290K - 1MM
Range depending on market & buildout
From launch through maturity, franchise partners have access to real-time support, performance insights, and best practices — backed by a team that knows how to scale studios efficiently.
HOW IT WORKS
Your path to
opening day
STEP 01
DISCOVER
Get to know BODYROK, connect with our team, and explore if we’re the right fit for your goals and lifestyle.
STEP 02
COMMIT
Review the opportunity, speak with current owners, define your market, and move forward with clarity and confidence.
STEP 03
ELEVATE
Secure your location, bring your studio to life, and launch with the support to build a thriving business that lasts.
STUDIOS
Open Studios &
Available Markets
BODYROK franchise ownership blends a passion for fitness with a proven, high-growth business opportunity. Here’s what it takes to get started.
OWNER STORIES
What our owners
are building.
"BODYROK San Diego has been one of the most meaningful and rewarding decisions of my life. As one of the first franchisees, I took a leap of faith — and 13 years later, we've grown to six locations with a seventh on the way. What I’m most proud of is the incredible community we’ve built."
Stephany
SAN DIEGO • OWNER SINCE 2014
"Opening a BODYROK studio has been the most fulfilling thing I've done professionally. Seeing clients fall in love with the brand the same way I did has been the best part."
Sophia
NEW JERSEY / PENNSYLVANIA • OWNER SINCE 2024
“BODYROK is more than a studio — it’s a community we’re incredibly proud of. Nearly five years in and the dream continues to grow bigger every day. The memories we’ve created together will stay with us forever.”
Alicia & Erin
TAMPA •OWNER SINCE 2014
“Joining BODYROK has completely changed our lives. What started as a passion for the workout and community became an incredible opportunity to build a meaningful business portfolio, create long-term financial security, and scale far faster than we ever imagined. All while loving what we do everyday
Will & Erika
BAY AREA / SEATTLE • OWNER SINCE 2021
FAQS
Everything you
need to know.
Can’t find your answer? Our franchise team is available to walk you through the full opportunity.
BODYROK is Pilates, re-designed. Since 2011, we’ve delivered a high-energy, 45-minute full-body workout in elevated, design-forward studios clients love to return to. We provide industry-leading training, hands-on support, and protected territories designed for growth. Our proven model blends premium brand appeal with real franchise potential.
Yes. Our real estate team supports you with market research, demographic analysis, site selection, and lease negotiation to help secure the ideal home for your studios.
Yes. We offer multi-unit development opportunities with discounted franchise fees, and many BODYROK owners grow into portfolios of three or more studios.
BODYROK does not directly provide financing, but we work with trusted lending partners familiar with our model who can help qualified candidates explore funding options and pre-qualification.
In the early stages, owners are often hands-on, leading the team, overseeing schedules, driving memberships, and building community presence. As the business grows, many owners transition into a more strategic role with the option to hire studio management.
Yes. Our marketing team supports you from presales through grand opening and beyond, helping drive memberships before your doors open and providing ongoing support as your business grows.
We provide comprehensive instructor and operations training to set you up for success. From delivering consistent, high-quality classes to managing sales, scheduling, customer experience, and daily operations, our team gives you the tools to run with confidence.
Yes. We support sourcing, hiring, and onboarding top talent in your market, paired with our comprehensive certification program to develop trainers who confidently deliver the BODYROK experience from day one.
PRIME TERRITORIES AVAILABLE
Is your market
still open?
BODYROK is expanding fast — and the best territories go first. Take the first step toward owning the studio your city has been waiting for.